Mobile content consumption is doubling by the year. Studies show that people are 1.5X more likely to view your video advertisements through their smartphones compared to laptops and other traditional mediums. Considering this, it is safe to say that mobile video ads are pretty important for businesses. In this article…

A poor website design can have a negative impact on your conversions and sales. If you think that you have an unattractive website, it is best that you get a redesign as soon as possible. Regardless of the industry you work in or the size of your company, having a…

In an offline setting, the terms marketing and advertising have distinct definitions that separate the two from each other. However, in the digital context, the two terms are often used interchangeably. So, are they really different from each other, or is it just a matter of to-may-to vs. to-mah-to? Let’s…

The purpose of SEO for bloggers is to enhance organic traffic by optimizing a website to appear as high in search results as possible. To put it another way, SEO allows you to boost the number of people who visit your website without having to pay for advertisements. There are…

Social media is getting more crowded and competitive, with new businesses mushrooming every day. Platforms like Instagram and Facebook may be the biggest and most popular stages for companies, but they aren’t necessarily the best. One common quality that seems to have gripped these “old dogs” is the tendency to…

Unarguably, WordPress is the most widely used platform for building professional websites, regardless of whether it’s a blog, e-commerce store, or business website. It accounts for nearly half of all the websites available on the internet today. Even so, several users are unaware of the differences between WordPress.org and WordPress.com…

The metaverse has been the talk of the town ever since social media giant Facebook announced its foray into the 3D virtual world. …

Bing ranks second among search engines the world over making the Microsoft-owned search engine a lucrative option for businesses to showcase their products and services to people nearby and elsewhere. However, like other search engines, Bing too has its own set of algorithms that it uses to rank a website…

With an increasing focus on more and more research on psychedelic substances across the globe, there has been a rise in people spreading myths about the same. A lot of states across the United States of America have legalized cannabis for psychedelic therapeutic and other medical purposes. Yet, the myths…