The online marketing world was thriving even before the pandemic. However, after two years of remote working and online shopping, online marketing has become more important than ever! A few years back nobody could have guessed that chatbots, voice search engines, and influencer marketing would come so far. …

Your SEO is instrumental to the success of your blog or online store. But the trick to effective SEO is to optimize it for long-term success. This is where the concept of sustainable SEO comes in. In this blog post, we discuss what sustainable SEO is and how you can…

Advertisements are supposed to bring companies conversions. But what if your advertisement fails on this account? What if, instead of bringing you customers, your ads make you lose your customer base? David Ogilvy, the Father of Advertising, once said, “ A good advertisement is one which sells the product without…

Marketing is the joint term given to marketing strategies that are used within the travel and tourism industry. It includes the marketing strategies used by all industries involved in tourism, like hotels and resorts, the restaurant industry, the airline industry, and travel agents. The main aim of tourism marketing is…

Motion graphics simply means graphics in motion. They are pieces of digital footage or animation that create an illusion of rotation or motion. They are usually combined with audio for use in multimedia projects. Motion graphics are the foundation of UI/UX design, animated films, infographics, and visual media platforms. They…

Congratulations on starting your new business! What an exciting time this is, filled with so much promise — but also a lot of work. One of the main tasks you’ll need to do after starting your new business is select a name for it. What’s in a name, you ask…

Everybody loves social media. Its ability to reach millions of people within seconds has made it a powerful tool. Statistics predict that the number of users of social media platforms will reach about 5 billion worldwide by 2022. …

Most businesses understand the important role played by SEO in the growth and expansion of their business. But very few businesses look towards social media as a potential marketing hotbed. Realizing and utilizing the marketing potential of social SEO can give a huge boost to your business. The definition of Social Media SEO Social SEO or…

Cloud computing provides benefits to contemporary enterprises, such as allowing several people to access data in real-time and easily share projects. Working as a synchronized team has never been easier or more accessible, thanks to cloud computing and SaaS (software as a service) apps. Simply said, cloud computing is internet-based…